Atypical Irish Summer
Atypical Irish Summer is a podcast series that aims to highlight all an Irish Summer has to offer. With the prospect of a difficult summer ahead, this podcast shines a light and gives people another perspective when planning their summers.
The Identity exudes positivity and takes a light-hearted approach to the quite serious topic of a summer during Covid. Quirky shapes, stickers & colours frame the assets, creating an energetic and recognisable style with a lot of flexibility. Each shape is a subtle nod to what makes an Irish summer great; sunsets, beaches, parks, lakes and the sea.